| Official Course Description: MCCCD Approval: 04/23/96 | |||
|---|---|---|---|
| ADA103 19886-19965 | L+L | 3 Credit(s) | 4 Period(s) |
| Advertising Campaign Methods | |||
| Multi-media advertising campaigns, including use of newspapers, magazines, outdoor advertisements, direct mail and the broadcast media. Working and team relationships in advertising campaigns. Team advertising campaign project required. Prerequisites: None. | |||