Job Summary

Designs, develops, upgrades, maintains, troubleshoots and monitors college, department and/or faculty websites. Assists users with the development of web pages and integrates them into the college website. Coordinates and tracks web processes.

Scope

This position works in an assigned area. Work contacts include administrators, faculty, students, staff and vendors. Equipment used includes personal computers, scanners, digital cameras and standard office equipment.

Supervision Received

This position reports to an assigned administrator; receives general direction regarding routine and standard matters; specific instructions regarding non-routine and highly sensitive matters.

Supervision Exercised

Depending upon location/department, may direct work of assigned staff.

Representative Duties

Creates and maintains websites which include coding, textual and graphical components; troubleshoots, repairs and maintains website software and hardware; writes and reviews content for the website; optimize all website pages to ensure high search engine rankings through ongoing research and implementation of industry and search engine standards; create and maintain promotional landing pages and newsletter articles; create tracking links to monitor on-line traffic; may create and implement overall internet marketing strategy and manage web marketing initiatives; may design, plan, manage, and implement e mail marketing campaigns which includes scheduling and transmitting e-mails and tracking results; creates and edits computer graphics; attends meetings, trains students and faculty on equipment and designs; reviews and recommends changes in equipment and implements new technologies; maintains liaison with other departments; performs related duties assigned.

Knowledge and Abilities

Knowledge of computer hardware and software; methods, practices and terminology used for web site development; marketing techniques.

Ability to: work with various computer hardware and software; create and design website graphics, write code and troubleshoot problems; manage and implement web marketing activities; communicate effectively orally and in writing; establish cooperative working relationships with persons contacted in the course of performing assigned duties.

Training and Experience

Any combination of education, training and experience that provides the required knowledge and abilities. An example of this would be experience in information technology and/or graphic design, programming or web design.

Special Conditions of Employment

Working Conditions

Position may be exposed to prolonged monitor viewing. Some positions may require a Class D Driver’s License.

This class specification is intended to indicate the basic nature of positions allocated to the class and examples of typical duties that may be assigned. It does not imply that all positions within the class perform all of the duties listed, nor does it necessarily list all possible duties that may be assigned.